I was recently a guest speaker to a room full of Drexel University Alumni about personal branding and job search strategies. It amazed me how many people in the room were not taking full advantage of web 2.0 resources to help gain a competitive edge in this crazy job market. I had been avoiding throwing my voice into the blogsphere, but after the multiple thank you emails from participants at the Drexel event. I realized my two cents has a whole lot of value to job seekers.
I hope to utilize this forum to help you define, or in some cases re-define your personal brand so that you can find your own career success. I will ask friends of mine who are subject matter experts in various aspects of PR, Recruitment, Selection and Human Resources to